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Network ICD


Apixio, a healthcare technology company needed a desktop application that could assist in the management of medical coders using mobile and web-based applications. Research was conducted with medical coders to identify pain points and recommendations to inform the design of the application.


Applying a strict user-centered process to address the challenge of designing an application for medical coders, the following steps were undertaken:

  • User Research: In-depth user research was conducted to understand the pain points experienced by medical coders. This involved interviewing and observing coders in their work environment to gain insights into their daily tasks, deadlines, and challenges. The research aimed to uncover the specific pain points related to task management, project progress visibility, and communication with team members.
  • Define User Needs: Based on the findings from user research, the specific needs of medical coders were defined. This included the requirement for an application that would effectively address the identified pain points. The application needed to provide features that facilitated task and deadline tracking, enhanced transparency regarding project progress, and improved communication among team members. Additionally, it needed to be seamlessly connected to a web-based application that provided managers with real-time updates on progress, revenue tracking, and future project timelines.
  • Ideate and Prototype: Using the defined user needs as a foundation, the design team engaged in ideation and prototyping. They brainstormed ideas and concepts for the application, focusing on solutions that would effectively address the identified pain points. Multiple prototypes were created to visualize and test different design approaches, ensuring that the proposed features and functionalities were aligned with the user needs.
  • User Testing and Feedback: The prototypes were subjected to user testing, where medical coders had the opportunity to interact with the application and provide feedback on its usability and effectiveness. The feedback received during testing sessions was carefully analyzed to refine the design and ensure that it effectively addressed the pain points faced by the users. Iterative feedback cycles allowed for continuous improvement of the application’s user experience.
  • Develop and Implement: Based on the insights gained from user testing and feedback, the design team developed the final version of the application. The features for task and deadline tracking, project progress visibility, and improved communication were implemented, with a seamless connection to the web-based application for managers’ needs. The application’s development aimed to provide a user-centered solution that effectively alleviated the pain points experienced by medical coders.

By following a strict user-centered process, the challenge of designing an application for medical coders was approached with a deep understanding of their pain points. Through user research, ideation, prototyping, and user testing, the application’s features and functionalities were refined to address the identified needs. The final implementation provided medical coders with a user-centered solution that improved task management, project progress visibility, and communication with team members, while also meeting the requirements of managers through integration with the web-based application.

Network ICD

Contextual Interviews
Product Strategy
Data Visualization
User Interface
User Experience